Thursday, December 8, 2011

Verizon considered Hulu buy

Verizon CEO Lowell McAdam recently took the stage during a UBS conference in New York where he explained that Verizon once considered purchasing Hulu. McAdam did not comment on another rumor, which suggests that Verizon is working on building its own video streaming service that could compete with the likes of Netflix and Amazon. Reuters first reported on the rumor and said the service could be deployed next year in areas where Verizon doesn’t offer its FiOS broadband and TV products. It is unclear what programming partners Verizon is speaking with, although Reuters suggested Epix or Viacom would be two content companies that might be interested. ”If this deal comes true it’s not clear to me what Verizon would bring to the table that is materially different to what others like Amazon offer,” Bernstein Research analyst Carlos Kirjner told Reuters. McAdams did admit that, while Verizon may not be purchasing Hulu now, his company “ continues to look at alternatives.”

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