Thursday, January 7, 2016

Goodbye Motorola, Motorola Brand To Be Phased Out

Lenovo plans to phase out the Motorola brand from its phone lineup. Lenovo will now put its own name on all of its phones and related products. 

The company will still use Moto as a line brand, so phones like the Moto X will now be called The Moto X By Lenovo" making Moto a brand for high-end devices, while Lenovo's existing Vibe line will designate lower end Lenovo phones. 

The company will also keep using the iconic circular "M" logo on Moto phones. Lenovo bought Motorola Mobility from Google two years ago. Motorola Solutions continues to exist as a separate company making radio equipment for the public safety industry and related products and services.

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