Fortune is reporting that Snapchat has picked up Toronto based Bitstrips in a deal valued at $100 million.
According to Fortune, the deal is to be paid out in a mix of cash and stock yet it’s still not clear how Snapchat will be use Bitstrips.
Bitstrips was made popular in 2014 letting users creating personalized avatar character allowing users to place those images into a text message, Facebook status update, or chat window for friends to view. Fortune has noted that a Snapchat spokeswoman declined to comment.
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